Data Analyst, Engagement
30-Sep-2024
Data Analyst, Engagement
Alumni Affairs and Development
67008BR
Position Description
The Data Analyst is a strategic partner in the effort to continually engage a broad audience of Harvard Alumni, donors, and community members in digital and physical space. You will collaborate with the technical, creative, and business teams to shape and execute the marketing and digital engagement strategies that drive a fulfilling Alumni Experience. In addition, you will provide analysis on in-person events and programing, often connecting how marketing and digital strategies are driving real world engagement. The right candidate will have a strong grasp of web analytics and digital strategy, as well as experience working with more traditional alumni, donor, or constituent data.
- Develops strong relationships with Harvard Alumni Association and other front line-teams and delivers analysis to help them achieve their engagement goals.
- Creates compelling visual presentations for internal and external audiences.
- Keeps abreast of engagement programing, activities & events, and helps program managers develop consistent program metrics and goals.
- Collaborates with peers on email strategy, communications, operations, and information systems to ensure practices implemented for coding and tracking engagement activities align with goals for consistent, comprehensive engagement metrics.
- Analyzes email marketing data to identify key segments, messages or voices that drive engagement with content.
- Gathers, structures, and analyzes website and application data to derive compelling audience insights that drive the optimization of AA&D online initiatives.
- Synthesizes information about digital engagement with data from full scope of AA&D activities (Reunions, networking events, etc.) to develop a multi-dimensional understanding of Alumni engagement.
- Develops a deep understanding of data within the primary advancement database and the network of surrounding systems.
- Write simple SQL queries to retrieve data from systems, while also having access to data engineers/developers to provide more complex data sets for analysis.
- Collaborates with BI Developers to create and deliver reports and dashboards that monitor the health and performance of engagement programs.
- Understands all aspects of Google Analytics implementation and stays abreast of changes in web analytics technology landscape. Communicates how changes in technologies may impact current analytics to key stakeholders.
- Proactively keeps up to date on functional and security developments in major email clients and browsers that may impact our ability to collect and analyze digital trends and recommends alternative metrics when necessary.
- Writes narrative companions providing context to metrics and trends.
- Adheres to key departmental procedures, organizational policies and practices for project management, version controls and documentation.
- Owns and executes additional projects as assigned, in keeping with the level and responsibilities of the role.
Basic Qualifications
- Minimum of two years’ post-secondary education or relevant work experience
Additional Qualifications and Skills
- Learns quickly and becomes proficient with the technology in use in AA&D.
- Expertise in Google Analytics, Excel, PowerPoint preferred.
- Strong written and verbal communication skills.
- Excellent customer service and presentation skills.
- Works in a fast paced, high-volume environment. Requires superb organizational skills.
- Evaluates problems accurately and displays sound and confidential judgment.
- Communicates complex concepts effectively with technical staff and non-technical staff.
- Ability to manage multiple tasks under competing deadlines and shifting priorities.
- Conscious of data security and risk management.
- Works effectively and politely with all people from all backgrounds, experiences and skills.
Certificates and Licenses
- Completion of Harvard IT Academy specified foundational courses (or external equivalent) preferred
Additional Information
- This position requires a 3 month orientation and review period.
- Please include a cover letter with your application.
To learn more about how Harvard supports diversity and inclusion throughout the University please visit the Office for Diversity, Inclusion & Belonging at https://dib.harvard.edu/.
Accommodations: Harvard University welcomes individuals with disabilities to apply for positions and participate in its programs and activities. If you would like to request accommodations or have questions about the physical access provided, please let your recruiter know.
COVID 19 Vaccination Information: The health of our workforce is a priority for Harvard University. With that in mind, we strongly encourage all employees to be up to date on CDC-recommended vaccines.
Work Format Details
This position is eligible for 100% remote work. Employees may work from any of the Harvard Registered Payroll States, which currently includes Massachusetts, Connecticut, Maine, New Hampshire, Rhode Island, Vermont, Georgia, Illinois, Maryland, New Jersey, New York, Virginia, Washington, and California (CA for exempt positions only). Certain visa types and funding sources may limit work location. Individuals must meet work location sponsorship requirements prior to employment.
Benefits
We invite you to visit Harvard's Total Rewards website (https://hr.harvard.edu/totalrewards) to learn more about our outstanding benefits package, which may include:
- Paid Time Off: 3-4 weeks of accrued vacation time per year (3 weeks for support staff and 4 weeks for administrative/professional staff), 12 accrued sick days per year, 12.5 holidays plus a Winter Recess in December/January, 3 personal days per year (prorated based on date of hire), and up to 12 weeks of paid leave for new parents who are primary care givers.
- Health and Welfare: Comprehensive medical, dental, and vision benefits, disability and life insurance programs, along with voluntary benefits. Most coverage begins as of your start date.
- Work/Life and Wellness: Child and elder/adult care resources including on campus childcare centers, Employee Assistance Program, and wellness programs related to stress management, nutrition, meditation, and more.
- Retirement: University-funded retirement plan with contributions from 5% to 15% of eligible compensation, based on age and earnings with full vesting after 3 years of service.
- Tuition Assistance Program: Competitive program including $40 per class at the Harvard Extension School and reduced tuition through other participating Harvard graduate schools.
- Tuition Reimbursement: Program that provides 75% to 90% reimbursement up to $5,250 per calendar year for eligible courses taken at other accredited institutions.
- Professional Development: Programs and classes at little or no cost, including through the Harvard Center for Workplace Development and LinkedIn Learning.
- Commuting and Transportation: Various commuter options handled through the Parking Office, including discounted parking, half-priced public transportation passes and pre-tax transit passes, biking benefits, and more.
- Harvard Facilities Access, Discounts and Perks: Access to Harvard athletic and fitness facilities, libraries, campus events, credit union, and more, as well as discounts to various types of services (legal, financial, etc.) and cultural and leisure activities throughout metro-Boston.
Job Function
Alumni Affairs and Development, Information Technology
Department Office Location
USA - MA - Cambridge
Job Code
I0757P Applications Professional III
Work Format
Remote
Sub-Unit
------------
Salary Grade
057
Department
Alumni Affairs and Development
Union
00 - Non Union, Exempt or Temporary
Time Status
Full-time
Pre-Employment Screening
Criminal, Education, Identity
Commitment to Equity, Diversity, Inclusion, and Belonging
Harvard University views equity, diversity, inclusion, and belonging as the pathway to achieving inclusive excellence and fostering a campus culture where everyone can thrive. We strive to create a community that draws upon the widest possible pool of talent to unify excellence and diversity while fully embracing individuals from varied backgrounds, cultures, races, identities, life experiences, perspectives, beliefs, and values.
EEO Statement
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, gender identity, sexual orientation, pregnancy and pregnancy-related conditions, or any other characteristic protected by law.
LinkedIn Recruiter Tag (for internal use only)
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