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Manager- Performance and Analytics -Marketing

Manager- Performance and Analytics -Marketing

locationNew York, NY, USA
PublishedPublished: 11/5/2024
Full Time

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With the right backing, people and businesses have the power to progress in incredible ways. When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other. Here, you’ll learn and grow as we help you create a career journey that’s unique and meaningful to you with benefits, programs, and flexibility that support you personally and professionally.

At American Express, you’ll be recognized for your contributions, leadership, and impact—every colleague has the opportunity to share in the company’s success. Together, we’ll win as a team, striving to uphold our company values and powerful backing promise to provide the world’s best customer experience every day. And we’ll do it with the utmost integrity, and in an environment where everyone is seen, heard and feels like they belong.

Join Team Amex and let's lead the way together.

American Express Global Commercial Services (GCS) offers powerful backing and support that helps companies of all sizes gain financial savings, control, and efficiency. We provide a suite of payment and lending products, solutions for travel and everyday business spending, cross border payments, global currency solutions, and business financing. The Global Commercial Services Marketing team is responsible for creating an end-to-end global marketing strategy and distribution plan for our prospect & customer segments around the world.

The GCS Marketing Analytics, Investment & Marketing Enablement team, as part of Global Commercial Services within American Express, is responsible for overseeing marketing analytics, data products, data platforms, investment optimization and marketing enablement specific to the Global Commercial Services (GCS) business.

This position will report to the Performance & Analytics team lead within the GCSM AIM team. This team is responsible for performance management and marketing analytics across the GCS Marketing organization with a particular focus on US SME Customer. This individual should have a strong interest in extracting quantitative insights and be excited by the challenge of helping channel owners understand their performance and refine their investment strategies.  A critical success factor for this role is to be results driven; this individual will be tasked with providing a data based strategic perspective, channel and product specific results analysis, and streamlining run-the-business reporting tactics. This role will provide significant opportunity to drive at scale investment

How will you make an impact in this role?

  • Partner closely across GCS Marketing, GIO, Finance, etc. to ensure consistency in reporting and help Customer Marketing channel owners to keep a pulse on their forecasts
  • Understand and document the drivers of marketing performance; both quantitative drivers through increased tracking as well as qualitative drivers through regular touchpoints with marketing partners.
  • Provide strategic, analytics-based guidance during broader strategic planning sessions but also data exploration-driven ideas and opportunity areas on a regular basis across channels
  • Develop reporting tools and visualizations to better highlight Marketing performance
  • Develop and deliver insight-based, multi-channel marketing investment to maximize American Express’ opportunity to steal competitive share

Minimum Qualifications:

  • Excellent Excel skills with experience in data analytics. Proficiency with Tableau and SQL/SAS a plus
  • Highly motivated team player with strong communication and interpersonal skills
  • Strategic thought leadership: ability to extract data insights and formulate a compelling storyline
  • Excellent project management skills with the ability to drive initiatives with minimal supervision
  • Comfortable working with ambiguity and change
  • Energized by a fast paced, complex environment
  • 3-5 years of experience +; MBA or Graduate Degree preferred in Computer Science, Engineering, Business Analytics, Data Science, Operations Research, Statistics

Salary Range: $80,000.00 to $155,000.00 annually + bonus + benefits

The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we’ll consider your location, experience, and other job-related factors.

We back our colleagues and their loved ones with benefits and programs that support their holistic well-being. That means we prioritize their physical, financial, and mental health through each stage of life. Benefits include:

  • Competitive base salaries 
  • Bonus incentives 
  • 6% Company Match on retirement savings plan 
  • Free financial coaching and financial well-being support 
  • Comprehensive medical, dental, vision, life insurance, and disability benefits 
  • Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need 
  • 20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy 
  • Free access to global on-site wellness centers staffed with nurses and doctors (depending on location) 
  • Free and confidential counseling support through our Healthy Minds program 
  • Career development and training opportunities

For a full list of Team Amex benefits, visit our Colleague Benefits Site.

American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law.

Employment eligibility to work with American Express in the U.S. is required as the company will not pursue visa sponsorship for these positions.

We back our colleagues with the support they need to thrive, professionally and personally. That's why we have Amex Flex, our enterprise working model that provides greater flexibility to colleagues while ensuring we preserve the important aspects of our unique in-person culture. Depending on role and business needs, colleagues will either work onsite, in a hybrid model (combination of in-office and virtual days) or fully virtually.

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